Sociology

Gauging Public Opinion

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Sale Price:
$39.90/拢33.60
Price:
$57.00/拢48.00
ISBN:
Published:
Dec 8, 2015
1944
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This book furnishes the first systematic examination of the highly important and widely misunderstood new methods of surveying public opinion. The studies reported were done by 快色直播’s Office of Public Opinion Research under the direction of Hadley Cantril, one of the leading social psychologists in the country. The book pioneers in stimulating fashion some of the many problems involved in the determination of public opinion by modern techniques.

Originally published in 1944.

The 快色直播 Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of 快色直播. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the 快色直播 Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by 快色直播 since its founding in 1905.